BB Media Services Newsletter
  June 2007 - Volume III, Issue II
  Read our newsletter online, click here

Phone: 415.459.5906
Website: www.BBMediaServices.com
Email: Info@BBMediaServices.com

BB Media News
Search Engine Column
5 Tips Column
Partner Profile: Nicholas Paleologos
Resources & Policies
List of Services

Articles on Our Website:

Be sure to check www.BBMediaServices.com on a regular basis for articles. We post the latest “spoof” emails (emails used by people to try to commit fraud), and we  also list the latest virus and security threats.

 

 

Notable Articles

Click here for the complete list of notable articles.

The Best Keywords Ever
A great article to understand how to choose your keywords for your website.

Copywriting Makeover: Value vs. Vision
This is an excellent article to understand how copywriters analyze content to better get your message across as well as satisfy search engines.

Persuasive Copywriting: Writing for the Web Instead of Your CEO

Creators, Critics and Collectors - Creating Social Content
Social Networking is definitely the hot topic in 2007 search engine marketing! Start learning about it now.

Small Businesses Should Know Their Place Online

 

BB Media News

It's been a fabulous year so far at BB Media. Below are just some of the larger projects we have completed this year. They include new print brochures, blogs, websites from scratch, and website redesigns.

Projects Completed Since January 1:
HeatherStoltz.com
DaveHansenWhitewater.com

Equity Bancorp
   As well as a new brochure and presentation folder
Reamark.com
OneofaKindWine.com
   As well as two styles of business cards.
   More printed materials on the way!

GirlVentures.org
  Check out their redesigned home page!
AlbanLegal.com
AlbanPyschology.com
ClinicalLawyer.com

We've also sent out too many newsletters to count on behalf of our clients, whose lists range from 85 to 3,000 people. If you would like to refresh your print image with a brochure, invigorate your web presence, expand your search engine presence or reach out to your contact list with newsletters and/or email blasts, get in touch: info@bbmediaservices.com. We are always available for a brainstorming session!


Search Engine Column: Follow Online Ad Money to Find Customers

Data from American Advertising Federation (AAF), November 2006, compiled into an eMarketer report, shows the percentage of media budgets allocated to emerging media (according to U.S. advertising executives) as follows:

  • search 27.0%
  • online video 15.0%
  • blogs 8.5%
  • podcasts 8.0%
  • social networking 7.7%

Most interesting is the amount allocated to blogs because data from the Radio Television News Directors Foundation (RTNDF) in 2006 revealed that 52% of US adults never read a blog, and 16% don't know what a blog is. On the other hand, I can understand the thinking behind the high budgets being allocated to search. There simply isn't a better time to get in front of a potential customer than when they're actively searching to buy what you sell.

Let this data be your wake-up call -- if you have a web business, you'll benefit from great search engine rankings, the use of online video, having a blog, recording a regular podcast, and getting involved in social networking. Follow the money -- that's where the customers always are.


5 Tips Column: Marketing Your Website
  1. Think strategically. Your Website should be a part of your overall marketing plan.
  2. Choose a Website address (URL) that’s intuitive and easy to remember. Your company’s name (if it’s short) or the name of your main product might work well.
  3. Put your Web address on all your printed material, including business cards, letterhead, press releases and invoices. Include it in all your advertising.
  4. Don’t forget offline media and traditional publicity techniques. Send news releases promoting your site to newspapers, broadcasters, and magazines.
  5. Speak at conferences and trade shows, and write informative articles for trade publications. When you do, mention your Web address.

Brought to you by SCORE "Counselors to America's Small Business.

 
  Partner Profile: Insurance... A Business Necessity

 

 

How to Reduce Our Premiums and Maximize Service Benefits

Contact Nicholas:
Nicholas Paleologos
Independent Insurance Agent
(415) 665-7550
PALEOLOGOS@aol.com

As business owners, we face increased fixed expenses…rent, insurance,  employee benefits…year by year.  We use our best efforts to control these expenses.  However; are we effective in managing these costs?  Do  we have the proper guidance, necessary coverage, service?

There is no easy answer.  However, our best tool is an experienced insurance agent that serves in the capacity of a trusted advisor.

An insurance agent, specializing in employee benefits, can assist you with  health and dental products, H S A’s, evaluate self-insurance options and provide industry

comparisons for your business.  Likewise, a business insurance specialist can ensure that you have the proper coverage (business liability, property, business auto, workers’ comp) at the most competitive rates.  The bottom line:  reduced costs, correct coverage and service when you need it….at renewals…and if you experience a claim.

As business owners, let’s focus on “what we do best” …..nurture and grow our business.  Utilize your insurance specialist in your arsenal of cost containment, business and employee protection and as a valuable element to your success.

 

 

Resources & Policies

Referral Directory
http://www.bbmediaservices.com/directory.shtml
We have started a directory of services at our website.  We only put trusted referrals on the list – professionals with whom we have worked.  It’s a great place to look up real estate agents, chiropractors … you name it. 
Payment Policies
Beginning January 1st we will start charging late fees on invoices.  Here is a review of our complete payment policy.
Every invoice is due upon receipt.  
Balances 30 days past due are subject to an annual finance charge of 18%.
A late fee of $15.00 will be assessed on payments not received 30 days after invoice date.
If payments are returned by a bank (checks or credit cards), the client will be responsible for bank charges, as well as a $25 return payment fee and interest from 30 days after the original invoice was due.
The rates are subject to change.  Clients will be notified 30 days in advance of rate changes.
Referral Program
Our business is 95% referrals.  We would like to thank and reward existing clients for their referrals. 
If you make a referral to us that results in a signed contract, we will take $30 off of your next bill.  If you make a referral that results in a wedding website, we will take $10 off your next bill.

Credit Card Payment Reminder:

We accept credit cards for the payment of invoices. This is an easy way to have your bills automatically paid, especially for quarterly hosting. The online form and printable form are at:

www.bbmediaservices.com/
cc-payment


Services

BB Media Services offers affordable custom website design, website development, graphic design, computer consulting, and internet marketing.

Web Design Services:

  • Website Design & Implementation
  • Website Hosting
  • Video on the web
  • Flash Animation
  • Content Creation and Organization
  • Redesigns and Touch-Up's
  • Search Engine Registration
  • Setup and Maintenance
  • Instruction to update your website and search engine marketing
  • E-commerce setup and maintenance
  • Merchant Services setup

Print Media Services:

  • Logos
  • Corporate Identity
  • Newsletters (digital and print)
  • Brochures
  • Illustration
  • Web graphics
  • Business Card

Computer Consulting:

  • DSL / Cable / Dial-up /Cellular Internet Access
  • Internet Security , Virus Protection, & Firewall
  • Wireless & Wired Home Networking (share an internet connection, printers and files)
  • Equipment Purchase Consulting
  • Installations / Repair / Upgrades / Troubleshooting
  • Remote access to your home and office networks
  • File, Application, and Mail Servers
  • Extensive On-Site Application Support and Training
  • Data Backup / Strategic Disaster Planning

 

 

Our Contact Info:

Mailing Address:
369-B Third Street PMB #311
San Rafael , CA. 94901
Email: Info@BBMediaServices.com
Phone: 415.459.5906
Fax: 415.329.1478