BB Media Services Blog

Here are two more places to request the stop of Junk Mail:

• Catalogchoice.org (not .com)
• Green Dimes.com
  Great to give as a gift. Three programs: free, $20/year and $36/year

Just to note the Google Adwords Fradulent emails keep going strong.  Many times they “Spoof” to be from Google but just as often they are from strange email addresses.  They usually ask you to one of the following

• update payment information
• update
• log on now because there is a problem with your account such as keywords being discontinued or that your account has been suspended.

Always feel free to email us the notice and we will look over it for you.
If the url you click to is not google.com beware!!! Notice many will be in the format… adwords.fraudsite.com.

Being a San Francisco Web Designer I know I’m in the marketing industry and all, but I hate receiving catalogs in the mail. Also I hate those credit card offers. It’s like I hear the trees screaming when I toss them in the recycle bin without open them. Then again I do believe in online marketing like it’s my religion. I’m always trying to find a ways to remove my name and business name from print mailing list to save those trees! I just save the privacy policy on Travel Smith.com and thought I would share:

http://www.dmaconsumers.org/ (Direct Marketing Association):

Note this page that discusses removing your name from mailing lists:

https://www.dmachoice.org/MPS/proto1.php#how_to

If you see any info on the web about removing your business from lists, let me know!

Mother Earth with thank you! Happy Earth Day!

Spoofing has moved from Private banking spams and individual business scams. Below is one the many we are seeing to commit fraud against businesses.

This message was sent from a notification-only email address that does
not accept incoming email. Please do not reply to this message.
———————————————————————————-

Dear AdWords Customer,

Your ads have stopped running because we were unable to process your billing information.
To activate your account and start running your ads, enter your billing information.

In order to activate your account and start running your ads, enter your billing information.
Pease sign into your account at http://adwords.google.com/select/login, and update
your billing information.

Once your account is reactivated and your billing information has been processed,
any your ads and campaigns can begin running immediately on Google.

———————————————————————————-

The Google-AdWords Team

Have you ever received an email from someone and there are 40 to 400 other recipients in the “To” line? For many people including myself this is a pet peev!!! All those 400 other recipients now have your email and can send you unsolicited emails too. It’s just obnxious but most people don’t know the “faux-pa” they are committing.

If you email the person back about their “faux-pa,” it seems a little confrontational. Also I get these emails from someone I’ve met once at a Chamber event or maybe someone I don’t know (they farmed my email from someone else’s email faux-pa).

It’s awkward to ask to be removed or notify the person of their extremely bad email “faux-pa.” Anyways just an alert to never do this!

What can you do instead?

I recommend using an email “Blast” or email newsletter service, particularly Vertical Response. They send an individual email often personalized with each individual recipients name to each individual email. Have I emphasized the word, individual (and private), enough? Also writing too many people at once in the To, CC, or BCC fields will put you in the JUNK EMAIL Box. Vertical Response keeps you out of the Junk Mail folder and in the Inbox. They also give you statistics on who opens your email. Contact us to hear more!

Occasionally we are asked if it is possible to buy or rent email list. This is a common practice for print mailing list campaigns.  For example if you want to send out a postcard campaign to downtown San Francisco businesses of a certain demographic. Well this is very tricky with email because it can get your email or website list as spam with ISP (Internet Service Provider) and search engines. Very dangerous!! Also it’s very difficult to find a service to send your email blast out with such as Vertical Response or Constant Contact. Vertical Response addresses these issues very well in the below article:

http://blog.verticalresponse.com/verticalresponse_blog/2008/01/the-proper-way.html

Here’s an idea for “Going Green,” put the below message at the bottom of your email signature.

(Put an image here) Please consider the environment before printing this email.

Yes this website is “Dutch” but it’s hysterical and creative.  Just have to share!

http://producten.hema.nl/

This is a short and sweet article that goes over the basics:

Entrepreneur’s Journal: Ditch the phone book and advertise online?

It has a very simple set of website do’s and don’t but what really impresses me is the recommendation before your remodel or create a website to

“[spend] a few hours to answer the following questions:

• What goals are we trying to achieve by marketing online?
• Who is the target audience for our message?
• Where physically is our audience located?
• How do we intend to get this audience to react? What is our offer? Where will we bring them after people click on an ad?”

Truly exploring this process (just a few hours) will save you so much money! And make your business so much more successful! ISN’T THAT THE GOAL OF YOUR WEBSITE?